Color Of The Year 2024 Digital Lavender. Thanks to the color's soothing. Well, according to consumer research company wgsn, a shade called digital lavender will rule 2023.
While digital lavender led the proceedings, color and wgsn showcased four additional key colors it believes will define the spring/summer 2023 season. From digital lavender to galactic cobalt, here are the key colours to build your palette for the year ahead.
Purple Will Return As A Key Colour For 2023, Representing Wellness And Digital Escapism.
In 2024 we see the continuation of youthful pastels and rejuvenating tones with apricot crush, our next colour of the year.
Wgsn Subscribers Get Full Access To Our Colour.
Is there a color the industry will be obsessed with?
In Fact, There’s Already A Strong Contender For Color Of The Year Come 2023.
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However, It's Not Quite The Lavender You May Expect.
Well, according to consumer research company wgsn, a shade called digital lavender will rule 2023.
According To The Trend Predictors At Wgsn And The Color And Textile Experts At Coloro, 2023’S Color Of The Year Will Be Digital.
Digital lavender has officially been named by trend forecasting website wsgn—along with its sister company coloro—as 2023’s color of the year, and it’s already one of winter 2023’s.
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